Dean Lunt Takes the Helm as WeTrade’s International Sales Director

Dean brings extensive experience in financial services and market expansion, aiming to accelerate WeTrade’s growth in the industry.

WeTrade is pleased to announce the appointment of Dean Lunt as the new International Sales Director, effective on 4 November 2024. With more than a decade of experience in financial services, Dean has led international teams at Zeal Capital Markets and IG, where he successfully drove strategic expansions into new markets. His leadership and insights into market development have consistently resulted in substantial growth.

Dean’s distinguished career in business development and international sales, particularly in trading and market development, will drive growth and innovation for WeTrade globally. His achievements have been widely recognised across the industry, including the Distinguished Reputation Award at the 2024 FastBull Trading Influencers Awards and the Head of Global Development award from WikiFX Vietnam in 2023.

Upon his appointment, Dean shared his excitement about joining WeTrade: "WeTrade has dedicated their brand towards cultivating confidence and trust among traders on a global scale. The opportunity to be part of such a client-centric broker was a big draw for me. I am confident that with our shared vision and our combined experience, we can drive WeTrade’s growth to its full potential.”

In his new role, Dean will focus on expanding WeTrade’s reach into emerging and frontier markets by enhancing brand awareness, streamlining the onboarding process and adhering to a tailored market strategy. Building and growing a strong and lasting presence within these markets is one of his top priorities in positioning WeTrade for long-term success. 



In addition to that, Dean emphasises the importance of a performance-based rewards system, which he sees as instrumental in fostering high engagement and motivation for his team. His leadership approach is rooted in empowering his team to reach their full potential and rewarding their contributions along the way. He strongly believes in continuous training and development, and he is committed to rewarding results.

Dean’s extensive experience and proven success in driving sales and market expansion will play a crucial role as WeTrade continues to grow and enhance client engagement across all regions. They believe his expertise will help position the company as a leading platform for traders worldwide.

About WeTrade

Founded in 2015, WeTrade is an award-winning global broker offering online trading services across a range of CFD instruments. Committed to trust and client success, WeTrade provides secure, accessible solutions and exclusive programmes like WeTrade Exclusive, which includes:

• WeTrade Honours – a premium membership offering cash rewards of up to $118,000;
• WeTrade Rewards – the industry’s first loyalty programme for redeeming luxurious products;
• WeTrade Wallet – an e-wallet that allows clients to earn up to 7x more Reward Points.

At WeTrade, we’re making trading not just successful—but rewarding.

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