KEY FACTORS TO CONSIDER WHEN INVESTING Let’s take a look at several key factors that you need to consider when investing in cryptocurrencies. TIMING As you build your cryptocurrency trading portfolio, it is vital to take into consideration the basic elements of tokens and coins trading. In understanding the timing element, you are well-placed to know what to do when the market goes red and movement is trending downwards. The common principle here is to buy when the bears take over (when the market is down) and sell when the bulls are raging (when the market is up). The key concern here is not about the predictability of market price, rather, it is knowing the action to take in the face of prevailing circumstances.